Brexit Deal or No Deal, Theresa May is facing increasing pressure to walk – as her lack of negotiation skills, combined with poor leadership is leaving her to scrutiny.
Last week, news broke that London retained its position as the World’s top financial centre, despite controversy over Brexit.
2016 has seen some exciting developments in the world of digital marketing. Over a third of all online activity is now dedicated to watching video content, the power of social media advertising has continued to rise, and engagement with mobile devices has never been so important.
Apprentice season is upon us once again and as we start to predict who will become Lord Sugar’s next business partner and who will be out of the door in a matter of weeks – winning The Apprentice and starting a new business both require extremely similar qualities:
Believe it or not, it has been 20 years since pay-per-click was first introduced to our screens, which, according to research, was developed by online directory site, Planet Oasis. Fast forwards to 2016 – PPC ads are now clicked by 67% of users for every search term, and Google made in excess of 67 billion dollars in ad revenue during 2015 alone.
Next week the UK celebrates ‘London Technology Week’ – a whole Seven days dedicated to promoting the Capital as a global powerhouse of tech innovation, whilst helping both start-ups and established SME’s embrace the digital age to aid business growth.
Let’s face it – hosting an event can be quite hit or miss. You can never be 100% sure how many people are going to turn up, whether everyone is going to enjoy themselves and most importantly whether or not the event is going to be a success and pave the way for future opportunities.
According to a recent survey undertaken by Climb Online, 90% of participating businesses consider both SEO and PPC to be significant to their overarching marketing strategy.
In 2013 I decided to apply for The Apprentice. Why? Because I was unsatisfied with both my role and the business practices of my then employer. In short, I wanted to start my own business, but with no idea about how or where to secure funding I jumped at the opportunity of battling it out to win a partnership with Lord Sugar and that all important £250,000 investment.
Last night we all watched in anticipation as Joseph and Vana battled it out to become Lord Sugar’s new business partner. Though polar opposite in business concepts, for me Joseph was a clear winner from the start and I can’t wait to watch ImpraGas develop and grow over the next 12 months.