A business coach, marketing expert and author. He acts as a ‘potentialiser’ helping small businesses stay distinctive and effective. Ian revels in spreading new ideas. He’s author of ‘Leap! Ditch Your Job, Start Your Own Business & Set Yourself Free’ and ‘Juggle! Rethink Work, Reclaim Your Life’. iansanders.com
Why now might be the time to unplan your business
Like most of us, I’ve had the culture of long term business planning drummed into me throughout my career. Plotting a three or five year plan for a new venture; hours pouring over spreadsheets, forecasting and re-forecasting. I have to confess it’s been the least useful tool in my entrepreneurial tool box.


