The contract includes a redesign of www.james-caan.com, reviewing the branding and then managing the ongoing development of the site. It will be overseen by Digimax owner Shaz Memon, 27, one of the UK’s rising marketing stars who was listed as one of the Young Directors of 2009 in the Who’s Who of Britain’s Business Elite series.
 
Memon described the account win as “a fantastic opportunity to work with one of Britain’s best entrepreneurs.” He says: “James-Caan.com not only needs to reflect the plethora of business activities that James is involved in, but has to mirror his public persona of being a slick, smooth, stylish and classy businessman. It needs to deliver on a number of fronts and serve multi-purposes without confusing the user whilst promoting the James Caan brand and those of the businesses he invests in.”
 
Digimax was set up in 2003 and has delivered award winning marketing campaigns and is currently shortlisted for a CIM (Chartered Institute of Marketing) Award in the Healthcare category for an on and offline campaign for Sparkle Dental Boutique.