Time for a review

For many businesses, agreeing marketing budgets is an area fraught with difficulty as marketing departments struggle to justify and quantify the return on investment.
This is a particular issue for small enterprises, where margins are tight and ‘the bottom line’ is of utmost importance.  It is possible for such businesses to look at large companies and bemoan the vast sums of money they can plunge into promoting their products and services and the lavish advertising campaigns that are beyond the reach of most organisations.  However, there are valuable lessons small businesses can learn from their larger counterparts which aren’t reliant on breaking the bank.

Trading in China

As the Chinese economy continues to grow at over 10 per cent each year, an increasing number of SMEs are looking to set up a presence in China to take advantage of this growth. Although there are several forms of corporate vehicle available to SMEs, the two most popular are the equity joint venture (EJV) and the wholly foreign-owned enterprise (WFOE).

The Right Formula for Data Leak Protection

Whether on the race track, on the web or in the boardroom, data leaks are invariably bad news.  Just ask Ferrari and McLaren, the F1 giants embroiled in controversy over allegedly stolen technical documents. Or Facebook, who mistakenly exposed a slice of their own source code recently, and thereby possibly their own users. Or Monster.com, who made the monster mistake of losing over a million customer records to expert “phishers.”

A tax on retirement

When is a u-turn not a u-turn? Many members of the Forum of Private Business (FPB) would argue that the Government’s suggested £100,000 in tax relief when they sell up and retire certainly fits the bill, following, as it does, the much-vaunted proposals to change the Capital Gains Tax system.
At best, it is a small step in the right direction. At worse, a limp gesture designed to ease the swelling tide of criticism from owner-managers, lobby groups and MPs since the Chancellor of the Exchequer, the Rt Hon Alistair Darling MP, announced that taper relief and indexation of Capital Gains Tax would be abolished.

Picking up the post

Struggling to cope with late deliveries is nothing new for smaller business. Three years ago, when the Royal Mail’s second post was scrapped as part of the continuing drive to cut costs, many members of the Forum of Private Business (FPB) complained that late deliveries were hindering their ability to do business.
However, the latest delay is in naming the UK’s 2,500 post offices that are to face closure. This has been postponed from September and has left countless owners of small businesses on tenterhooks. Post offices are vital links in their supply chain, and many communities face prolonged agony because the process of consultation will not be concluded until October 2008, in some areas.

Going it alone

At the end of the ‘90’s the air was thick with revolution.  Offices, newspapers and gastropubs across the land were alive with rumours that the end of the workplace as we knew it was nigh.  With just a mobile phone and a laptop, people could work from anywhere, anytime. For some, tomorrow’s working world was a freelancer’s haven.  To others, it was all hype.
Whichever way you look at it, the UK’s freelance community is growing and it includes some of the country’s most experienced and talented workers who make up a highly skilled, highly mobile and flexible 21st century workforce.

Your own boss

Some of the common reasons cited for going freelance include being your own boss, making more money, having freedom and variety and striking the work/life balance.

No longer a great job

The directors of Britain’s companies are feeling the pressure from the growing risks and responsibilities they face – to the point where a majority are seriously questioning whether it is worth being a director at all – and those at small-to-medium sized enterprises are bearing the brunt.
These are the main findings of a major survey conducted in August by TakeLegalAdvice.com – an online service that matches businesses with law firms – which questioned 918 directors and senior managers at companies in the United Kingdom.
More than half of company directors polled – 55% – agreed that being a company director ‘is no longer a great job’, while 58% said that the risks and responsibilities of the role are increasingly outweighing the rewards. The proportions of SME directors  – those at companies with between 2 and 249 staff – who say the same are higher still, especially those at companies with fewer than 10 employees, 61% of whose directors agreed with the statement.

Standing out from the crowd

With an average annualised turnover of £25 million, The Commercial Group is the largest independently owned office services company in the UK. In its 17 years of business it has built a reputation based on exceptional customer service, superior consultancy and a quality product range.
Determined to continue to spearhead change within its market place, Commercial works tirelessly to innovate, promote best practice and, where necessary, instigate debate to ensure the standards it has set itself as a company challenges others to assess their own processes and systems.
With this dynamic background it may be surprising that the Directors have thrown all of their efforts into a campaign across the business to embrace a culture which is unashamedly green. But because the business is at the top of its game it is crucial that it continues to seek ways to further differentiate itself from its competitors and this is where the almost messianic drive for green credentials has been put at the heart of the corporate agenda. Naturally where there are leaders in industry there are followers and what once set you apart can eventually become a standard offering.

The ability to change

For Commercial its ability to anticipate change and ensure it can accommodate it, whether it is an e-commerce solution or software integration, has enabled the company to not only develop and grow but remain the supplier of choice to over 6000 companies.

The ‘It’s not easy being green’ myth

A belief, held by many, that ‘It’s not easy being green’, still seems to prevail for many small-to-medium sized businesses. Upheaval, cost, disruption, unfeasibility or simply a belief that such changes are the responsibility of the multinationals are just a few of the reasons that some managers have previously cited for their inactivity in this particular area. Today, things are changing, but more still needs to be done, and the current business climate is structured to allow SMEs to actually lead by example, showing the way for big businesses to follow rather than hoping that a lack of action will pass under the radar unnoticed.
Corporate social responsibility is so named for a reason – it’s a responsibility, no matter what size the organisation – and it’s one that the Government is willing to encourage with financial incentives. Not to take advantage of attractive options – before they become uniform legislation anyway – seems foolish, especially as it’s almost guaranteed that for every stubborn manager that resists and continues to swim against the sea, there is probably any number of competitors taking advantage of the many cost-saving sustainable options that are available.

Think big, stay local

It’s tough for would-be entrepreneurs carrying the tag “budding” in front of their career description. But it’s a stage they all go through – somewhere between having the idea to go it alone and taking delivery of the executive jet.
For most budding entrepreneurs it’s a familiar picture: you wake up at 6am to start your work day, only you aren’t heading into town to sit at some comfy corner corporate office suite. You might still put on a suit and tie, but you are in fact only headed as far away your home office, which is, in fact, a desk in the corner of the lounge. With the cat and dog as your only company, you begin to settle down to work for the day.

Buying’s easy, it’s getting value that’s difficult

The problem of purchasing within small and medium-sized businesses is that it has often developed as the business has grown with little or no discernable plan. Whilst there may have been some rational strategy regarding direct materials, with indirect costs (which although they account for a smaller proportion of the spending are necessary for the organisation to function), the result is often that of unplanned trial and error.

What’s the problem?

This is a consequence largely of the business owner focussing on the main function of the business with little or no time to spend on other matters. As employees are added, indirect purchasing is often delegated to secretarial, clerical, administration or perhaps IT personnel. This results in the loss of an overall view of the spending and responsibility in the hands of amateurs (albeit well-meaning amateurs!)

How to fight Climate change and boost your bottom line

In February last year, The Intergovernmental Panel on Climate Change (IPCC) 4th Assessment Report warned that climate change is the single biggest threat to businesses and societies globally.  As efforts to increase awareness of climate change and carbon footprints continue, more businesses of all sizes are starting to think about how they can deal with the impact of their activities and the business benefits of doing so. 
There are a number of reasons why it is increasingly important for businesses to be taking action on the environment.  Regulation of carbon emissions and fiscal measures affecting business are scaling up – with new sectors  being brought into the EU Emissions Trading Scheme in 2008, and the EU setting more stringent targets for carbon emissions from new cars, to the UK’s Renewable Transport Fuel Obligation and the Carbon Reduction Commitment in the UK Climate Change Bill from 2010. 
One of the most important challenges for business is to get to grips with the size of the problem with a comprehensive audit and ongoing measurement, and to take a strategic approach to managing and reducing carbon footprints. 

Small means flexible

Rumours that flexible working is the future of business have been feared and dismissed in equal measure by owners of many small and medium-sized companies.
If you’re running a multinational with hundreds or thousands of people then it’s pretty straightforward to jiggle a few working hours here and there, ask some people to change shifts or cover absences and keep everyone happy. But when you’re in a smaller firm, it’s not so easy. The personnel are simply not available to cover shifts, the budget doesn’t extend to recruiting new staff and the work still needs to get done.

Working towards a better future

Offering staff flexible working arrangements has previously been an overlooked consideration and the potential benefits particularly undervalued. However, having a productive workforce in place has become increasingly important as companies strive to be more competitive.
The traditional working week of nine to five from Monday to Friday is gradually becoming a thing of the past and having strict working hours in place is proving inadequate to meet the demands of modern day practices. Yet despite this, many companies are still failing to recognise how incorporating flexible working patterns, such as flexi-time and home working, into their strategies can have a profound impact on their business efficiency and overall success.