Often, salespeople put their success (or lack of it) down to sheer ‘luck’… but just how much of their achievements should be put down to luck alone? How can certain salespeople excel during a sales slump whilst others fall the wayside? Are some salespeople just born lucky?
Read article | View commentsAndy Lopata, networking specialist, talks about the rise of social networking for business gain.
Read article | View commentsMarketing accountability should be a priority, but in reality there is a lot of talk on the matter, and less action. Given access to large corporate budgets, marketing staff have promised returns on investment and increased market share.
Read article | View commentsAlmost nine out of 10 UK web users watched video online in December, according to comScore, whose data revealed the dominance of YouTube.
Read article | View commentsAre the kind of person who hides away when the video cameras come out, you might well ask, why on earth would you want video content on your company website? The reason to think differently today is because I believe that 1. video content is the future for business websites and that 2. business websites with video content attract more customers and drive higher sales.
Read article | View commentsDiana Verde Nieto looks at the new breed of businesses that balances
Read article | View commentsAndy Rose reveals some of the ways businesses can encourage customers to visit their website, engage with them once they’re there and give them reasons to return again and again.
Read article | View commentsJim Crook warns business owners to take a tough line on social networking websites amid growing concerns of dropping staff productivity and security risks.
Read article | View commentsBill Hilton sees social networking as a major tool for SMEs
Read article | View commentsAre you ready for some bad news? Well, it’s inevitable – your business will never be able to keep all of the people it deals with happy all of the time
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