London’s ‘knowledge boys’ help Gett upstage Uber with champagne deliveries

Having previously delivered kittens and puppies to animal-lovers, and underwear (on Valentine’s Day), Uber last week brought cheer to customers by sending out vans filled with free ice cream.

This week however, it is Gett customers who have cause for celebration, as the black cab app launches a new 10-minute champagne delivery service.

Gett announced the partnership with renowned champagne brand Veuve Cliquot. The so-called “Gett Clicquot” team will transport chilled bottles of bubbly to anywhere in or around London’s Shoreditch, Clerkenwell, the City, Knightsbridge, Chelsea, Belgravia and Kensington.

Thirsty Gett users will be able to tap to order a chilled yellow label bottle of Veuve Clicquot and two Champagne flutes directly to their door for £50.

This will be available between 4pm – 10pm daily, and the company promises to take no longer than 10 minutes to get the goods to you.

Remo Gerber, Gett’s UK CEO, said that while black cabs would remain the core of the business, the move was “the start of a wide new range of services to be offered” as Gett expands to include a range of high quality products and services.

These new products will be delivered by trainee cab drivers known as “knowledge boys” who learn London’s roads and routes by motorbike.