Drenched LTD has beaten 11 other startups to be been named the winner after a final pitch event at St James’s Palace last night attended by Her Majesty The Queen, HRH The Duke of York and influential representatives from the United Kingdom’s enterprise and investment community.
Based in North Yorkshire, Drenched won the audience over with its water-saving volumiser product. Using the technology, a flow of water is transformed into a targeted molecular cone which reduces the volume of water used in the process by more than 90 per cent against the current best in class. This saves water, energy and money.
Wesley Sugden-Brook, Founder and Managing Director of Drenched said: “As founders of Drenched, we are used to pitching our business – to investors, partners and potential customers but this was a big one for us. We are absolutely thrilled to have taken the top spot, especially considering the caliber of the competition. The Pitch@Palace process has been fantastic from start to finish. We have met some incredible mentors and made connections that are going to have a real impact on the growth of our business over the next few years.”
Established in 2013, Pitch@Palace has helped over 205 businesses grow, with some now enjoying global success.
The Duke of York comments: “The support, interest and activity of all those involved at Pitch@Palace 6.0 has made tonight a real success. I look forward to hearing more about not only the success of Drenched, overall winner tonight, but all those entrepreneurs that have taken part.”
In addition to the judge’s winner, OfferMoments was awarded the People’s Choice award. The People’s Choice is voted for by the public from the 42 finalists that took in the Pitch@Palace boot camp.
Based on a scene from the movie “Minority Report”, OfferMoments makes the world’s first IoT billboard that knows exactly who’s walking towards it and generates a relevant advert in real-time.it reads an individual’s social media posts, scans what brands and clothes worn by the individual and the billboard shows matching products and offers targeted at them in the surrounding area.
Renewable-energy tech offering Mobile Power LTD took 2nd place in the audience vote, with third place going to education technology startup Doodlemaths.