SMS marketing is a revolution in the marketing world. Even restaurant owners can get advantage of this staggering marketing.
Over 80% of customers take less than a minute to read a received message. Consumers can share their mobile numbers to a trusted business.
As compared to emails, SMS marketing for restaurants can help owners to reach new and current customers. With this marketing, you can fill tables in your restaurant with new and old customers. You have to give reasons to existing customers to eat at your restaurant frequently. SMS messaging helps restaurants to contact their customers instantly. Here are some tricks for setting up your messaging campaign.
Prepare Message for Lunch Specials
Impulsivity is a significant challenge in a restaurant. People often don’t plan a special place for lunch. At the time of lunch, they do an instant poll of coworkers to select a restaurant. To get the advantage of this situation, you can send custom lunch offers with special coupons to loyal customers for lunch. With your messages, they can remember your restaurant.
Customers will take your special offer and come back frequently. Sending special discounts and lunchtime reminders can be a fantastic method to build up a strong customer base.
Promote Special Offers and Events Regularly
Special offers can impress customers, so make them feel special. Prepare a list of loyal customers at your eatery and send them messages. People who regularly or weekly eat at your restaurant should get a reward from you. They will love to have special offers from you. After getting your message, they will spread words about your suggestions and restaurants to their friends and family.
Feel free to use online software to set up a special list of your valuable customers. Send them special offers and promotions. Feel free to offer them discounts on their preferred meals. Give special rewards to bring their friends to your restaurants. With exclusive deals, you can increase the loyalty of customers with your brand.
Happy Hours Before Vacating Time
If you have a bar at your restaurant, you can arrange a few happy hours after-work on food. Make sure to send out reminders of discounts or SMS hours to SMS list. With these reminders, your customers can plan a quick drink or meal before heading their home. Make sure to offer a special facility to take packed food at home. By offering discount coupons to your customers, you can force people to visit your restaurant for lunch or dinner.
Send Alerts to Customers for Food Trucks
In the modern world, food trucks are huge deals. Several restaurants offer both food trucks and a physical location to move around the town. Food trucks are great options for the promotion of your business. With these trucks, you can sell food items in different locations. It is an excellent way to increase your customer base. Customers may not remember your food truck. Your messaging campaign will become a reminder for them.
SMS marketing is a simple way to deal with growing competition. With the movement of food trucks, you can send a message to your clients and send them the location of your food trucks. It will help your customers to find your trucks and their schedules for each area. Make sure to update this information on your website.
Moreover, your customers become a reminder for your customers to recall your meal and food truck. They can revisit you after reminding your promotional service. In this way, you can convey your message to your loyal customers without irritating them. Send new offers to your customers to persuade them to revisit you.
Text-based Giveaways and Contests
With an SMS campaign, you can get folks to sign up for an SMS list. Give them a reward for their sign up and referrals. If a customer stays on your list for a long duration, you can arrange special contests and giveaways for them. Provide special offers to anyone ready to become a part of your SMS list, such as a free side or drink. Try to offer a discount on large items on your menu.
Send consistent discounts and rewards to your loyal clients once they sign up your SMS campaign. People often join these programs for altruism or loyalty and constant rewards. There is no need to reward everyone with benefits and free meals. You can give special offers to your loyal customers only.
With giveaways and contests, restaurants can get maximum customers. Send messages about a free meal or a giveaway to your SMS subscribers. You can set a condition for customers to give a reply to your message to get giveaways. In this way, you can decrease the price of a meal to make it a contest or giveaway. You have to persuade your customers to feel rewarded after winning a contest.
