Many business leaders like yourself consider taking their company green but are unsure where to start. Perhaps you are also concerned about any potential costs this may involve.
Fortunately, there are many easy and cost-effective ways to go green, from encouraging employees to utilise a car sharing scheme, to reducing the energy consumption in the office, or deciding to invest in modern energy efficient office space. But what about the benefits?
To help you decide if going green is right for your company, we have put together a list of reasons and the ways in which it could benefit your business.
Decrease Business Overheads
If you decide to invest in alternative zero-carbon energy sources, such as solar panels, then going green could be expensive. However, there are many cheap environmentally friendly solutions that can reduce business overheads. In turn, this could help to boost profit margins.
To decrease costs, you could consider adopting green initiatives, such as: reducing power usage, replacing bulbs with efficient LED options, switching from hard drives to digital storage, or going paperless.
Reduce Company Waste
By taking steps to reduce your business overheads, you could also help to lessen company waste. For example, by adopting a paperless office, you will effectively eliminate the need for investing in and repairing expensive printers, replacing ink cartridges, and placing orders for expensive boxes of paper.
This one initiative alone could save hundreds of pounds per year and furthermore, it could also substantially reduce the amount of waste your business is sending to landfill.
Improve Brand Perception
Customers are becoming increasingly concerned about the environment and where their products come from. This means that going green could help to improve the way customers perceive your brand, by showing your organisation to be one that is caring.
In turn, creating a positive image by focusing on sustainability could help to increase sales, by showing customers that you share their values and concerns.
Encourage Employee Innovation
Although there are simple ways to go green, by asking employees to be more environmentally minded, you could actually be encouraging them to be more innovative, too.
For example, by implementing greener initiatives, your staff may have to find new ways to complete tasks. This could result in a more collaborative approach and produce newer, better and more effective solutions, benefitting your employees and your business.
Help the Environment
Finally, as mentioned, going green is good for the environment. As well as the potential economic impact, your business can take an active approach to reduce its carbon footprint and help the environment.
Whether this is by reducing impact on nature through a paperless approach, choosing electric vehicles to limit your company’s impact on air pollution, or decreasing reliance on fossil fuels by lowering energy usage, your business really can make a difference.
In summary, going green and improving your company’s carbon footprint can offer many advantages, including the five reasons listed above. Consider making small changes to see how your business can benefit, from monetary savings to brand perception.