Top tips on achieving happiness in the workplace

It is important for all businesses to look at every aspect of the company, in order to maintain fiscal stability and promote growth. Allocating funds to workplace improvements may not be the obvious first choice for cash sensitive smaller businesses. However, the effect a pleasant environment can have on a workforce and on visitors can be good news for both the finances and business development.

The 5 steps for setting up a Marketing Collaboration

The biggest challenge for most new brands is lack of awareness – which is why more than 80% of businesses recognise ‘finding new customers’ as one of their biggest challenges to growth. This need, combined with limited budgets, is what drives a number of savvy brands to explore Marketing Collaborations to fuel their business – but it remains by and large – the best kept secret of the entrepreneurial world.

How to start B2B conversations on social media

We hear it all the time, “social media is only valuable if you’re a B2C company!” but experience and research tell me otherwise; it also tells me that most B2B businesses have little or no strategy for social and as such fall into one of two categories – those trying to broadcast sales messages and those who would much rather sit shyly in the corner not saying anything.

4 Signs that Your IT is Costing You Money

Could the latest iPad make your sales team more productive? Could a bespoke content management system allow your teams on other sides of the world to collaborate more effectively on projects? Would the latest financial services software enable your fund managers to work more efficiently or make better investment decisions? The answer to all is yes but whilst money well spent on IT projects can bring significant return on investment, all too often we witness waste.