Alena Lapukhova, Account Director (Retail) at Data Science and Marketing Intelligence company Profusion, discusses how businesses can tell if sales like Black Friday are worth the effort.
Category: In Business
Advice on growing your small and medium sized business, SME, in the UK. Hiring and managing staff and finance plus marketing all on one website
How what you wear can help you go a long way in business
When it comes to business, it’s important to dress the part.
The top nine benefits of using LED bulbs
You may have heard of the European Commission’s ban on the manufacture and export of halogen lightbulbs within the EU, which came into force on September 1 2016.
Stick to your roots: how to preserve your company’s culture as it grows
The culture of your business is its foundation. It gives it a greater purpose and affects the way you lead, the way your employees work and the way others perceive your company.
Stay productive on the go: make the train your mobile office
Whether it’s the last-minute office dash, planning the best route to a meeting, factoring time for check-in and ticket pick-ups or lost hours of productivity whilst travelling – business travel can be stressful at times.
As a business leader are you a fairy godmother or evil stepmother, a wise prince or nasty rogue?
The role model stories people write about us.
The 7 basic rules of public speaking
Networking, presentations, client pitches, reports to the Board, conference presentations, even interviewing for a new job – they all require some form of public speaking.
What does Brexit really mean for SMEs?
After a lot of speculation over the future of our country as a result of the UK’s Brexit vote in June, concern over the impact on UK SMEs has been a questionable subject.
Surviving in business through innovation
“Growth and comfort never coexist,” says entrepreneur Ginny Rometty, President and CEO of IBM. And she’s right. Businesses must keep innovating to survive, let alone thrive.
On your marks, get set, ESTA! | The one minute dash to the US
The United States living up to its reputation as an open, welcoming country, has several Visa Waiver Programs (VWP), the most popular of which is the ESTA.
Maternity leave: know the rules
With uncapped costs, facing an employment tribunal for discriminating against a woman employee under pregnancy and maternity legislation is the last thing your business needs – and ignorance is no defence. HR specialist Jude Read gives her advice on how to avoid treating women unfairly in this highly important area of employment law.
Five things your business needs to know about immigration laws
Immigration law is set to be high on the agenda for Theresa May’s government in the coming months and years.
How to avoid harmful workplace stress
Stress is key for our survival. It is the vital warning system that helps us respond to perceived threats.
Integrating Social Gaming into Business Strategies
The social gaming industry has steadily risen by over $1 billion over the last five years and is now estimated to be worth over $8.5 Billion, or just over ten percent of the total gaming market.
How much value is there in business networking?
In today’s age of social media, it can be all too easy to think that every contact is only a click, DM or phone call away. However, the true value of face-to-face networking cannot be overstated when starting a business.